Discover the top 3 influential Instagram accounts in Lagos for foodies and grocery lovers in 2023 – IMAI

Hold on tight, folks, because I’ve got some news that’s going to blow your mind! I mean, seriously, it’s like we’ve entered some sort of alternate reality where the rules of the game have been completely rewritten. How else can you explain the fact that, in the year 2023, the top influencers on Instagram in Lagos are all restaurants, food, and grocery accounts? I kid you not โ€“ forget about fashion, fitness, or travel; it’s all about the grub now.

And when I say “top,” I mean these guys are absolutely killing it โ€“ we’re talking millions of followers, mind-boggling engagement rates, and enough clout to make entire neighborhoods switch their dietary preferences overnight. So, who are these culinary wizards, you ask? Well, get ready to be introduced to the three leading lights of Lagos’s Instagram scene โ€“ these are the accounts that every foodie worth their salt (and pepper) is following, liking, and raving about.

Are you ready for this? Let’s dig in!

Top 3 restaurants, food & grocery Instagram influencers from Lagos:

1. CAKES IN NIGERIA – @finaltouchcakes1

CAKES IN NIGERIA is a standout Instagram influencer hailing from Lagos. With the username finaltouchcakes1, this account boasts an impressive following of 141,340 individuals.

They also achieve high levels of engagement with an average engagement rate of 42.77% in their posts, garnering an average of 60,449 engagements per post.

Not only do they have a massive following, but they also have significant reach on TikTok with an average of 307,706 views per video on this platform.

As a result, CAKES IN NIGERIA has become a go-to account for those seeking inspiration on restaurants, food, and groceries.

Overall, CAKES IN NIGERIA has made a name for themselves within the social media world, solidifying their place as a top influencer in the food and hospitality scene within Lagos.

Followers: 141,340

Engagement rate: 42.77%

Avg. engagement: 60,449


2. Super Cake Artist in Lagos – @qttycakes

Super Cake Artist in Lagos, also known as qttycakes, is a food and grocery influencer with an impressive Instagram following of 68,682 people. She is well-known for sharing photos and videos of her delicious creations, including cakes and other baked goods, as well as various grocery products.

With an average of 307,706 views per TikTok video and an impressive 30,689 average engagements per post, qttycakes has become a go-to source for foodies in her community. Her posts have an incredible 44.68% engagement rate, which is a testament to her ability to connect with her followers and keep them engaged with her content.

As a Lagos-based influencer, Super Cake Artist is at the forefront of the city’s exciting food scene. She regularly highlights local restaurants and cafes, offering her followers a glimpse into the diverse culinary landscape of Lagos.

Overall, qttycakes is a talented and influential food and grocery influencer who has built a loyal following by sharing her passion for food and connecting with her audience in a meaningful way. Whether you’re in Lagos or anywhere else in the world, following qttycakes is a great way to stay up-to-date on the latest food trends and discover new restaurants and products.

Followers: 68,682

Engagement rate: 44.68%

Avg. engagement: 30,689


3. Rowland Omotoke Safe – @toke_dreamcakes

Instagram influencer, Rowland Omotoke Safe, is a force to be reckoned with in the Lagos food scene. With the username toke_dreamcakes, Safe has amassed an impressive following of 71,286 users on the popular social media platform, Instagram.

In addition to her Instagram presence, Safe also boasts an average of 307,706 views per TikTok post, which demonstrates the reach and influence of her food and grocery content.

Not only are Safe’s posts viewed by an impressive number of people, her engagement rate is also noteworthy.

Safe averages 18,490 engagements per post, further demonstrating the level of interest and engagement in her culinary creations. This is particularly impressive given that her posts have a 25.94% engagement rate, meaning that one in four people who view her posts engage with them in some way.

With her finger on the pulse of the Lagos food scene, Safe has become a trusted source for restaurant reviews, grocery shopping tips, and recipe inspiration. Toke_dreamcakes is a must-follow Instagram account for anyone interested in exploring the culinary wonders of Lagos, or simply looking for some mouthwatering food inspiration.

In summary, Rowland Omotoke Safe, or toke_dreamcakes on Instagram, is a Lagos-based Instagram influencer with a significant following and impressive engagement rates, particularly in the food and grocery niches. Her TikTok presence further amplifies her reach, making her an important player in the Lagos food scene.

Followers: 71,286

Engagement rate: 25.94%

Avg. engagement: 18,490


All in All:

In conclusion, these three Instagram influencers have set the bar high for foodies in Lagos and beyond. Their passion for all things culinary, their tireless efforts to discover new restaurants and unique dishes, and their unwavering commitment to sharing their experiences with their loyal followers have earned them well-deserved acclaim in the food and grocery industry.

As we move further into 2023 and beyond, we can only imagine the heights to which these trailblazers will ascend. Will they discover new hidden gems in Lagos’s food scene? Will they collaborate with the world’s most famous chefs to create unforgettable dining experiences? Will they inspire an army of food and grocery bloggers and influencers to follow in their footsteps and blaze their own paths?

One thing is certain: we will all be watching with bated breath to see what these three Instagram influencers will accomplish next.

So, let us raise our glasses and toast to their continued success in the tantalizing and ever-evolving world of food and grocery Instagram influence. Cheers!