Top 5 beauty & cosmetics Instagram influencers in Pakistan to watch out for in 2023 – IMAI

In a world where makeup has become a form of self-expression, and skincare is no longer just a luxury, the power of social media is undeniable. With millions of users scrolling through their feeds every day, it’s no surprise that Instagram has become a hub for beauty and cosmetics enthusiasts.

And while the global beauty industry is booming, Pakistan has seen a particularly significant rise in its beauty and skincare market over the past few years. As such, we’ve rounded up a list of Pakistan’s top 5 beauty and cosmetics Instagram influencers to watch out for in 2023.

From makeup tutorials to skincare routines, these beauty gurus have taken the Instagram world by storm, each with their unique style, expertise, and products. So, sit back, grab a cup of tea, and get ready to discover some of the most noteworthy beauty and cosmetics Instagram influencers that Pakistan has to offer.

Top 5 beauty & cosmetics Instagram influencers from Pakistan:

1. Sania Tariq – @blinkingvibes

Sania Tariq, known as blinkingvibes on Instagram, has amassed an impressive following of over 76,201 individuals who are drawn to her captivating beauty tutorials and cosmetics recommendations. Her beauty insights have even caught the attention of many, averaging 6924 views per TikTok and impressively high engagement rates on her posts.

With an average of 170,698 engagements per post, Sania Tariq has proven to be a force to be reckoned with in the beauty and cosmetics industry. Her knack for sharing her favorite products and techniques has earned her a well-deserved reputation for being one of Pakistan’s most prominent beauty influencers.

The engagement rate on her posts, an impressive 224.01%, highlights the impact she has on her supporters and the effectiveness of her influencer marketing strategy.

Followers: 76,201

Engagement rate: 224.01%

Avg. engagement: 170,698

2. HAYA ALI – @_lashesnleather

Lashesnleather is the Instagram username belonging to the renowned Pakistani beauty and cosmetics influencer Haya Ali. With a staggering 92,862 followers, the anticipation among the audience for Haya’s content is high.

She has managed to secure an average of 6924 views per TikTok, showcasing her creativity and talent.

What’s most impressive is that Haya Ali has an impressive average engagement rate of 113.63% in her posts, which is quite remarkable.

With an average of 105,522 engagements per post, Haya keeps her audience engaged and coming back for more with her stunning makeup and fashion looks.

Haya Ali has worked hard to establish her brand and gain her loyal following, making her one of the most well-known beauty influencers in Pakistan.

The creativity and burst of inspiration that Haya brings to Instagram are what make her so captivating and engaging.

Her feed is filled with tantalizing beauty and fashion content, featuring striking makeup looks and stylish ensembles.

Every post from Lashesnleather exudes an aura of glamour, making it easy to see why Haya Ali is such a beloved beauty and cosmetics influencer.

Anyone who loves makeup and fashion is sure to adore Haya Ali.

From her mesmerizing masterpieces to her informative beauty tutorials, Haya has established herself as a source of style inspiration and creative sophistication on Instagram.

In conclusion, it is clear that Lashesnleather is a force to be reckoned with in the beauty and cosmetics arena.

Haya Ali’s natural talent and hard work have made her a must-follow for anyone who loves stunning makeup looks and fashion-forward content.

Followers: 92,862

Engagement rate: 113.63%

Avg. engagement: 105,522

3. ? – @faradise_9

? is a sought-after Instagram influencer hailing from Pakistan, whose beauty and cosmetic tips have amassed a notable following of 24,993 followers on the platform. Not just limited to Instagram, she has extended her reach to the TikTok community, receiving an average of 6924 views per post.

Her popularity is only on the upswing, with an impressive average engagement rate of 183.26% on her posts, garnering an average of 45,802 engagements. Known by her username faradise_9, she has a distinct, eye-catching aesthetic and a following that trusts and values her beauty advice. It’s safe to say, she’s a force to be reckoned with in the world of beauty and cosmetics.

Followers: 24,993

Engagement rate: 183.26%

Avg. engagement: 45,802

4. Influencer/Niqabi✨ – @caveet.maam

Influencer/Niqabi✨ is a Instagram beauty and cosmetics influencer hailing from Pakistan. Her catchy username is caveet.maam and she boasts an impressive 17,524 followers on the popular social media platform.

Additionally, her TikTok account garners an impressive 6,924 average views per post.

But the numbers don’t stop there.

Influencer/Niqabi✨ also keeps up an impressive level of engagement with her followers. On average, her posts receive 21,527 engagements per post – giving her a remarkable 122.84% engagement rate.

It’s clear that this beauty influencer knows how to connect with her followers and create content that resonates with her audience.

With her eye-catching makeup looks and unique style, Influencer/Niqabi✨ is definitely one to watch in the world of social media influencers. So if you’re looking for some beauty inspiration or just want to keep up with the latest trends, be sure to give her a follow.

Followers: 17,524

Engagement rate: 122.84%

Avg. engagement: 21,527

5. Mahnoor Nawaz – @noorayblog

Mahnoor Nawaz, more commonly known as noorayblog, is a popular Instagram influencer in the beauty and cosmetics scene from Pakistan. With an impressive following of 99,615 followers, she has a sizable reach that allows her to impact the opinions of many. Mahnoor Nawaz’s TikTok account is just as impressive, with an average of 6924 views per video, indicating the wide appeal of her content.

She also boasts an average engagement rate of 4.24% for her posts, which suggests that her followers are engaged and interested in what she has to say. Evaluating her average engagements per post, she receives a decent amount of interaction with each of her posts, averaging at 4,224.

As an up-and-coming social media behemoth, Mahnoor Nawaz is definitely someone to keep an eye on in the world of beauty and cosmetics on Instagram.

Followers: 99,615

Engagement rate: 4.24%

Avg. engagement: 4,224

Finishing Up:

So there you have it, ladies and gentlemen, Our 5 noteworthy beauty & cosmetics Instagram influencers in Pakistan for 2023! Each of these talented individuals brings something unique to the table, showcasing not only their love for beauty and cosmetics, but their passion for creativity and innovation.

From the stunning makeup looks of @beauty_by_amnajaved to the skincare expertise of @sarahsells.

pk, these influencers have cemented themselves as the go-to authorities on all things beauty and cosmetics in Pakistan.

Their dedication to their craft is evident in every post they make, and it’s no wonder that they’ve amassed such a dedicated following of fans and industry professionals alike.

But it’s not just their skill that sets them apart from the pack – it’s their ability to connect with their audience and inspire them to embrace their own unique beauty, both inside and out.

And as we look forward to the future of beauty and cosmetics in Pakistan, we can’t help but feel excited for what these influencers have in store for us in the years to come.

So whether you’re a die-hard beauty enthusiast, or someone just looking for a little bit of inspiration to brighten your day, be sure to give these incredible influencers a follow and join us on this exciting journey towards beauty excellence in Pakistan!