How Is TikTok’s “For You” Page Different From Instagram’s “Explore” Page?

How Is TikTok’s “For You” Page Different From Instagram’s “Explore” Page? TikTok will feature your content on the “For You” page if your content achieves a high “Performance Ranking” that is calculated based on Completion Ratio. Content featured in “For You” gets maximum impact on TikTok influencer marketing. What is “For You” page? It is […]

How To Build An Effective Social Media Strategy Using UGC?

How To Build An Effective Social Media Strategy Using UGC? If you can leverage user-generated content (UGC), you can strengthen your content strategy and influencer outreach as well. Also, it isn’t a difficult job to source UGC. For example, take photos and videos of your fans’ feeds. You can include their feeds in your social […]

What Is Instagram Stories Takeover And How Is It Beneficial For Creators?

What Is Instagram Stories Takeover And How Is It Beneficial For Creators? Instagram Stories takeover is a great idea to increase your influencer outreach and it is beneficial for both brands and creators. It starts with businesses allowing creators to take over their accounts for a day. Let’s understand Instagram Stories takeover A business looks […]

When Should You Make Your Instagram Posts In 2021?

When Should You Make Your Instagram Posts In 2021? Instagram is prioritizing “new” content on users’ feeds and if you can find the right time, when your targeted audiences are available online, to make your posts, you can increase influencer outreach. A random study of Instagram posts of various accounts from hundreds to million followers […]